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LinkedIn campaigns

Send connection requests, with an optional personalised note, from your LinkedIn account.

A LinkedIn campaign sends connection requests to your leads from your own LinkedIn account, through the Platform Chrome extension in your own browser. Each request can carry a personalised note (up to 300 characters), written by you or adapted by AI for each person. The note takes the same spintax and merge fields as emails ([[Hi | Hey]] {{ first_name | there }}); it must fit 300 characters even with the longest option of each spin and a long name, or the campaign is refused.

Try it on the real dashboard
  1. Pair your account: install the LinkedIn Chrome extension and click Connect this Chrome; the account appears under Integrations → LinkedIn Accounts.
  2. Engage → LinkedIn → + New Campaign → LinkedIn Campaign. Name it, write the note (optional), then Activate now or Save as draft. Days, hours and holidays are under the campaign's Settings tab.
  3. Add people: an automation with the Send to LinkedIn Campaign action adds every new lead that matches your filter.
  4. Watch Total, Sent, Accepted and Failed on the LinkedIn tab, and each person's status under the campaign's Contacts tab.
LinkedIn is in BETA. It is available on every plan except lifetime deals. On a trial you can pair your account and build the campaign; requests are sent on a paid plan.

Common questions

Does Platform send LinkedIn messages too? No. Today a LinkedIn campaign sends connection requests only, each with an optional note. It never scrapes profiles, reads your messages or posts for you. (Watching LinkedIn posts and keywords to find new leads is a separate feature, LinkedIn Fans.)

How many requests a day can I send? A few per account, spread hours apart, rising slowly during the first weeks. The Ramp-up schedule on the account row (Integrations → LinkedIn Accounts) sets the start, the maximum and over how many days. Today's requests and the cap show on the same row. Why the limits.

What do the contact statuses mean? Scheduled: waiting for a free slot. Sending: in flight now. Request Sent: delivered, not yet answered. Connected: they accepted. Declined: they did not accept. Error: LinkedIn did not accept it (tried at most twice). Deleted: you removed them.

Nothing is being sent. Why? Chrome must be open and signed in to LinkedIn on the computer that paired the account, the time must be inside the campaign's schedule, today's cap must not be used up, and the account must not be paused or cooling down after a LinkedIn warning. The readiness box on the LinkedIn tab shows which one it is. Troubleshooting.

Can I pause a campaign or one account? Yes. The on/off switch on the campaign row pauses the campaign; people keep their place. Pausing the account (Integrations → LinkedIn Accounts) stops every campaign on it.

Can I rename a campaign later? Only while it is a draft. Once activated the name is fixed; the note, days and hours stay editable.

Every control on this screen

Every button, field and switch, with what it does.

Engage — LinkedIn campaigns tab · 8 controlsNeeds: campaigns
LinkedIn account readinessShows information
Pair an account / Manage accountsShows information
Total / Sent / Accepted / FailedShows information
LinkedIn campaigns tableShows information
Open the LinkedIn campaignShows information
LinkedIn campaign on/offSwitch · saves by itself
Pause / ResumeButton · changes your account
Delete LinkedIn campaignOpens a panel or page
New LinkedIn campaign · 11 controlsNeeds: campaigns
New LinkedIn Campaign (Basics / Review)Shows information
NameText box
Note templateText box
Send note when LinkedIn allows itSwitch
AI personalization (note)Switchshown once there is a note and Send note is on
AI personalization rulesText box
CancelShows information
NextButton
BackButton
Save as draftButton · changes your account
Activate nowButton · changes your account
LinkedIn campaign (open it first) · 41 controlsNeeds: campaigns
Engage / LinkedIn campaignsShows information
Active / Paused switchSwitch · saves by itself
Overview / Contacts / SettingsShows information
Overview tabShows information
Contacts tabShows information
Settings tabShows information
Activate now (draft)Button · changes your accountonly on a draft campaign
Add to Chrome (LinkedIn extension)Shows information
Total / Queued / In flight / Sent / Accepted / FailedShows information
Capacity (accounts, daily capacity)Shows information
Connection-request activity (60 days)Shows information
AllButton
ScheduledButton
Sending...Button
Request SentButton
ConnectedButton
DeclinedButton
ErrorButton
DeletedButton
LinkedIn contacts (tick rows to select)Shows information
Send now (queued contact)Button · changes your account
Remove contact from campaignOpens a panel or page
Send Now (selected)Button · changes your account
Delete (selected)Opens a panel or page
Name (editable only while draft)Text box
Note templateText box
Send note when LinkedIn allows itSwitch
AI personalization (note)Switch
AI personalization rulesText box
MonSwitch
TueSwitch
WedSwitch
ThuSwitch
FriSwitch
SatSwitch
SunSwitch
Sending hours — fromButton
Sending hours — toButton
Excluded dates (holidays)Button
Save settingsButton · changes your account
Delete campaignOpens a panel or page
Integrations › LinkedIn Accounts · 19 controlsNeeds: campaigns
Add to Chrome (LinkedIn extension)Shows informationOpens the Chrome Web Store.
LinkedIn accounts tableShows information
Connection statusShows information
Today's requests / capShows information
Lifetime sent / acceptedShows information
Rename LinkedIn accountShows information
Account labelText boxneeds a connected LinkedIn account
Save (rename)Button · changes your account
Cancel (rename)Shows information
Ramp-up scheduleShows information
Ramp up graduallySwitch
Start at (a day)Text box
Reach (a day)Text box
Over (days)Text box
Save (ramp-up)Button · changes your account
Cancel (ramp-up)Shows information
Pause / Resume LinkedIn accountButton · changes your account
Remove LinkedIn accountOpens a panel or page
Remove (confirm)Opens a panel or page
LinkedIn Fans settings · 24 controlsNeeds: qualify
Add ProfileShows information
LinkedIn URLText box
This is my own profile / company pageSwitch
Add Profile (confirm)Button · changes your account
Pause / Resume monitoring (profile)Button · changes your account
Trigger immediate scrapeButton · changes your account
Remove profileOpens a panel or page
Add KeywordShows information
Keyword or phraseText box
Add Keyword (confirm)Button · changes your account
Pause / Resume keywordButton · changes your account
Remove keywordOpens a panel or page
LinkedIn Growth — Show: 7d / 30d / 90dButton
Auto-commenting On / OffButton · changes your accountposts publicly on their behalf; kept with Save settings
Your voice & styleText box
Topics to comment on (add)Text box
Remove topic (×)Opens a panel or page
Daily comment limit (1–5)Shows information
Save settings (auto-commenting)Button · changes your account

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